Here are a few tips for drafting your JD:
 
1. Get specific and get tangible with job requirements. Filling the req section with "strong communication", "hard worker", "independent", "team-oriented", etc. is generic and obvious in most cases, even though they are extremely important. Its almost like adding "must arrive to meetings on time". I prefer to throw all of these in one bullet at the end of the reqs (see template).
 
2. Separate your hard requirements from preferred skills and be clear about them. For requirements, make sure they are requirements. As in, you won't consider candidates that don't have every one of them.
 
3. Don't forget to sell the company and position! Add in benefits, perks, and why someone would want this position.
 
4. Cut it down. Like a resume, a good JD should be 1-2 pages maximum. We don't need paragraphs of the company's history, or every single task that the function could potentially do. Keep it to the point!
 
5. If you do want to add additional information, like details on your company's services, add those after the perks, overview, and requirements.
 
In most cases, a job description is the first impression a prospect will see of your company, so make sure its sharp!